Kevin Weigand is the VP of Partnerships - Video & Audio for dentsu US Media Investment Solutions. In this role, he is the lead for centralized dentsu Video and Audio partnerships, which ensure that dentsu develops best-in-class future-proofed partnerships to drive value and innovation for clients. Kevin also helps lead the development of dentsu Commercial Solutions, such as Modern Video, DELTA, dRFO, and Contextual Intelligence.
Previously, as the Director of Video Innovation and National Investment for dentsu Media US, Kevin provided video strategy to enrich investment across all screens and devices on behalf of all dentsu media clients in the US market helping lead partnerships across the video space, ensuring that dentsu was best-in-class and leading innovation in the market. In addition to investment, Kevin also facilitates data-driven planning, commercial partnerships dentsu Merkury and other data usage, added value, and measurement partnerships and strategies across the ever-changing video landscape.
Kevin has a strong background in bringing solutions to clients in the changing video landscape with a deep knowledge of audience buying in both direct and programmatic settings.
Kevin’s previous work experience includes Horizon Media, where he co-chaired their Online Video Council. He is a graduate of Miami University (OH). As an alumnus, Kevin has been a guest lecturer for Miami University’s Advertising Club. Kevin is an active member of The Boyd Initiative where he is responsible for training, certifying, and connecting underrepresented college students with the Advertising and Media world.
Read More